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[외국계FMCG] Brand eCommerce Executive (대리~과장급)

상세 내용

담당업무 -Develop e-commerce strategic roadmap & work with the brand teams to
ensure e-commerce businesses are in line with the brand′s positioning and
-Be the first point of contact of the E-retailers and develop a strong
partnership for a maximum business output.
-On line mall management (E-retailers of Department store mall & brand e-
 Manage the target sales for each mall through regular updates
and maintenance of contents and promotions
 Plan online mall strategy in line with brand’s objectives and
sales target
 Effectively communicate with mall MDs, internal stakeholders,
and online agency
 Prepare weekly & monthly mall sales analysis report
-Define, plan for & justify budget requirements of the brand in e-commerce.
-Develop annual and monthly programs to consistently achieve the sales
targets of each brand by collaborating with the brand teams.
-Communicate with the counterpart in HQ and the digital agency to plan and
develop all digital contents, based on marketing plans.
-Ensure inventory and assortments for partners’ sites are in line with the
brands objectives.
-Negotiate for exclusive online marketing tools (banner, pop up, promotion,
etc.) with the retailers MDs for each brand.
-Collaborate with the retail partners to monitor the e-commerce KPI′s
relating to traffic, conversion and marketing ROI on activities.
-Develop new digital commerce channel and management (KAKAO gift,
Instagram etc.)
자격요건 [자격요건]
-Bachelor's degree
-5-10 year’s on-line marketing or e-commerce operation experience
-Proactive and positive attitude, passion for the brand & watch industry,
interpersonal skills are the must.
-Enjoys online related work and actively engages in digital communications
-Project Management Skills - to guide a project from concept to final delivery
-Proficient in MS PowerPoint, Excel and Word
-Fluent in English
업종 패션/의류업
직종 디지털마케팅/온라인마케팅/CRM/DB마케팅
근무지 서울
직급 브랜드이커머스담당
경력 4년 이상
학력 학사
제출서류 영문이력서(MS-WORD 작성 요청드림)

담당 및 문의

담당자. 심진경 차장 Tel. 02-551-0317 E-mail.